Everyday - I ask myself: what's the one thing on my list...that if I nailed it, would make the whole day a success?
That becomes my One Big Thing (OBT) for the day. I relentlessly focus on that, and feel zero guilt about ignoring other stuff.
If you want to be more effective, find your OBT.
I've started building more side projects & tools to help my audience become more productive.
More are in the works right now, but in the meantime check out my first one, Focus.